For more than six decades, Eleiko’s journey has been one of bold ideas and ambitious goals. From crafting waffle irons to engineering the world’s finest barbells, our passion for strength and performance has driven us to help shape the world of weightlifting. With an unwavering focus on innovation, quality, and performance, we are dedicated to making people stronger – so they can perform better in their sport and in life.

Eleiko is the leading manufacturer of professional strength and conditioning equipment. We are 100% family-owned, active globally with approximately 230 employees across seven subsidiaries and a headquarter located in Halmstad, Sweden. As a key growth market, Italy is integrated into our Mid-East-Europe Region, alongside Germany, Switzerland, Austria, and Poland.

We are looking for a dedicated Sales Representative to join our team as soon as possible—someone who embodies our brand values and will actively drive our growth across the Gym & Fitness and Professional Sports segments.

Our values:
- Performance: Bring your strongest and best to every moment

- Learning: Stay hungry for improvement and for life itself

- Kindness: Treat the environment, other people, yourself, and your body with the greatest respect

Your Mission

As we expand our Italian team, you will become the face of Eleiko in the region. Your focus will be on proactive new customer acquisition and the strategic management of existing partners. You will bring our products to the places where people train, recover, and grow.

Your Responsibilities

• Active Business Development: You proactively identify and acquire new customers through on-site visits, cold calling, networking, and presentations.

• Account Management: You independently manage a fixed customer base and strategically expand these partnerships.

• Solution Selling: You advise customers on individual facility solutions – from equipment selection to 3D room planning.

• Sales Process: You create quotes and conduct negotiations with a clear focus on targets and closing deals.

• Market Presence: You participate in trade fairs and events, representing the Eleiko brand.

• Market Analysis: You monitor the market, identify trends, and derive new business opportunities.

Your Profile

• Sales Mindset: You demonstrate high commitment, resilience, and a proven track record in closing deals.

• Experience: You have a background in field sales, ideally within B2B environments or the fitness/sports industry.

• Communication: You are a compelling communicator who enjoys building relationships and is fluent in both Italian and English.

• Self-Management: You excel in organization and self-discipline – essential for success in a remote, home-office-based role.

• Mobility: You hold a valid driver’s license and have a high willingness to travel across your territory and have access to a car.

• Location: Ideally, you are based in Northern Italy (e.g., Milan, Bologna, or surrounding areas).

• Passion (Bonus): A personal passion for strength training or fitness is a significant advantage.

What We Offer:

• Compensation: An attractive package featuring a fixed salary plus performance-oriented commission that reflects your success.

• Home Office: A modern, 100% remote working environment.

• Team & Culture: A motivated, athletic team with a genuine passion for fitness.

• Development: Comprehensive product and sales training, as well as the freedom to implement your own ideas.